Website Content Optimization
Most people will just say “Search Engine Optimization” or website content optimization, but what does your company website need exactly? Very few people can actually understand Google’s requirements and search engine behaviour.
To put it simply, for website content optimization, you are advised to get your website’s English content correctly. Express rightfully what your company offer, with no spelling or grammatical errors.
We have come across a scenario where the business owners do not know the content written on their website. Common mistakes we observed are, consumers do not know who they, what products and services they offer, are or what is the company’s strength. Also some used low quality photos to illustrate the jobs they had completed.
We have to highlight this fact to business owners, your company website would be the face of your company and brand. If you have a lousy website, you would lose a few points from the customer’s first impression.